ProblemFourJaw sells to manufacturers who are busy, practical and wary of software that's hard to set up. The site needed to show that connecting old and new machines is simple, and that the data leads to real improvements on the floor.
ApproachI gave the brand a premium control-room look: near-black screens, violet light and crisp product dashboards. The story runs in three steps (capture what happens, understand why, act on the biggest losses), followed by platform features and real manufacturing stories. Demo requests stay in view throughout, and the dashboards were laid out to stay readable on mobile.
